SPORTS ANCHORED DEVELOPMENT SPURS FURTHER ECONOMIC GROWTH IN SOUTH KOREA
Incheon's designation as free economic zone in 2003 kick-started the Korean city into a prolific decade of growth and positioned it as a gateway to Asia. ROSSETTI worked with local architects, MooYoung Architects, to design a new stadium for Incheon United F.C. and an activated sports anchored development. To justify the economics of the project, the new development had to maximize the value of the 22-acre site.
The guiding principles of the project were to meet the needs of the community with program that fostered engagement and connectivity. It also needed to take advantage of the transit oriented development at Dowon railway station.
ROSSETTI focused on the contextual elements of rail (connectivity), sea (aesthetic) and neighborhood hubs (culture). These elements shaped the form and massing, while the programmatic strategy focused on the unique community needs of the area and Incheon United soccer team.
The team explored Korean cultural elements, such as its long history with ribbon dancing, Sangmo-nori. This inspired a fluid organization of space that conceptually established layers of “ribbons” circling around the complex.
Connecting the smooth flowing lines of the ribbons in motion with the nautical lines from the “sea” generated a parti for the stadium design.
The stadium experience is choreographed from the subway station on the north side, through circulation along the pedestrian pathways and commercial zones, and into the landscaped gardens at the south end.
The open bowl creates a sense of community belonging, while the plaza, transit platform and lawn extend viewing space for festivals or large events. A porous base is punctuated with restaurants and retail, and a set of residential towers will provide the community base to sustain activity for this 24/7 development.
Now home to Incheon United Football Club, it also hosted soccer matches for the 2014 Asian Games. The success of the stadium will allow developers to build out the site’s condominium towers within the next two years.