BRIGHAM YOUNG UNIVERSITY MARRIOTT CENTER
At 40 years old, the Marriott Center at Brigham Young University is known for its great basketball culture and sold out games. To keep a new generation of Cougar fans happy, BYU hired ROSSETTI to improve its guest comfort for the north court-side seating.
This involved not only swapping out bench seating with padded chairs, but also increasing leg room by designing deeper treads. ROSSETTI performed a detailed study to arrive at a solution, mitigate secondary implications and determine the ROI.