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Rocket Fiber

A futuristic design for Detroit’s lightning-fast internet provider

Rocket Fiber is an innovative technology start-up providing lightning-fast internet service to Detroit residents and businesses. At speeds 1,000 times faster than what’s currently available in most parts of the country, “internet made in Detroit” puts The City in an elite category that will allow growth companies to quickly emerge from inside its borders. Needing a space to reflect its high-tech culture, Rocket Fiber challenged ROSSETTI to design their headquarters on budget with unique futuristic features that would serve as a launch pad for their cutting-edge thinking.

The ROSSETTI team took a deep dive into Rocket Fiber culture to create an engaging work environment. Borrowing from Detroit’s multi-layered aesthetic, the office features fibrous wood panels, local art, and exposed detailing. The tech start-up's outer atmospheric work environment is illuminated with constellations and orbs. Creativity and spontaneity are encouraged with writable wall surfaces and welcoming, laid-back communal spaces. Linear directional lighting leads to a centrally located kitchen, serving as a collaborative space for Rocket Fiber’s creative take-off.

The clean and ultra-modern design allows this high-tech company to deliver a unique customer service experience that propels the City towards the future. Rocket Fiber’s work environment sets the tone for imaginative, tech-forward thinking that defies limits and helps shape Detroit into one of the most revolutionary cities for technology.